Chinese electronics manufacturer Airmars has officially launched its operations in Kenya, marking a major milestone as the company chooses Nairobi as its regional headquarters and launchpad for the East African market.
During the event, the company unveiled a wide range of next-generation products, including power banks, fast chargers, earphones, smart watches, car accessories, smart glasses, audio devices and compatible flash-charging kits, all built with artificial intelligence enhancement at their core.
The move positions Airmars to tap into the region’s booming demand for digital and mobile accessories.
Airmars CEO and Founder Paul Wang said the company’s entry into Kenya is a strategic investment driven by the country’s strong digital ecosystem and central role in Africa’s tech growth.
“Kenya is our first market in Africa, and we are proud to set up our African headquarters in Nairobi. This country will be our gateway to the wider region,” Wang said.
He noted that the company’s expansion goes beyond product sales, highlighting Airmars’ plan to contribute to the local economy.
Wang explained that Airmars aims to create jobs through partnerships with distributors, retailers, service centers and potential local assembly units, reflecting the company’s commitment to long-term investment.
“We have heavily invested not only in technology but also in people. Our goal is to create meaningful job opportunities for the Kenyan community,” he added.
Airmars Sales Director Carter Yang described Kenya as one of Africa’s most promising electronics markets, pointing to its youthful, tech-savvy population and growing appetite for high-quality smart devices.
He emphasized that the products launched in Nairobi have undergone global safety and durability certifications, ensuring they meet the expectations of Kenyan consumers.
“These devices are long-lasting, reliable and fully approved by relevant authorities. The Kenyan market is ready for quality, and we are here to deliver exactly that,” Yang said.
He also lauded the strong diplomatic and business relations between Kenya and China, saying they have created a smooth landing for international investors.
Yang noted that the company will also establish a customer support framework to build trust among consumers and enhance the after sales experience.
