While many people only know tequila at a surface level, there is far more to this spirit than meets the eye. As someone who genuinely appreciates a good premium tequila, I am drawn to its bold flavours, rich heritage, and the craftsmanship behind it. This is a spirit that goes far beyond the reputation of being just a party shot.
Yet, within Kenya’s social scene, tequila often suffers from a number of misconceptions—particularly about its taste. Many believe tequila is inherently harsh, but in most cases, what they have experienced are mixto tequilas. By law, these contain at least 51% agave, with the remaining portion made up of added sugars and other additives. This combination often results in a rougher, less refined profile. In contrast, premium tequilas are crafted from 100% blue agave, and these are a personal favourite of mine.
The most common myth surrounding tequila revolves around taste. Many people assume all tequila is harsh and therefore requires salt and lemon to mask its flavour, or that it is meant only for quick shots. This perception largely stems from experiences with mixto tequilas. Their blended composition can indeed be unpleasant, which is why the ritual of “lick the salt, take the shot, suck the lemon” became popular—it was simply a way to get the drink down quickly while disguising the harshness.
However, the reality of a 100% blue agave tequila is completely different. Premium tequilas offer a smooth, refined, and layered tasting experience. Brands such as Casamigos, crafted entirely from 100% blue agave, deliver exceptional smoothness that allows their nuanced flavours to shine without the need for a chaser. These tequilas can be comfortably sipped neat or enjoyed on the rocks, much like a fine whisky.
Premium tequila is also remarkably versatile in cocktails. Rather than overpowering other ingredients, it enhances them. A Casamigos Blanco, for example, elevates classics like the Margarita or Paloma, adding a crisp agave-forward note that brings balance and depth to the drink. This category of tequila is designed to be savoured, with flavours that unfold gradually on the palate.
Unfortunately, the long-standing myth of harshness has prevented many people from discovering tequila’s true depth and versatility. Once you understand the difference, the experience changes entirely. Trying a premium 100% blue agave tequila offers a smoother, more refined expression of the spirit—one that reflects its heritage and careful production.
So, don’t let outdated misconceptions dictate your choices. You may discover that tequila isn’t just a party starter after all, but a spirit defined by craftsmanship, tradition, and exceptional flavour. Your next drink might just be tequila—and for all the right reasons.