{"id":4041,"date":"2025-10-31T15:51:45","date_gmt":"2025-10-31T15:51:45","guid":{"rendered":"https:\/\/thenewsroomhub.co.ke\/?p=4041"},"modified":"2025-10-31T15:51:45","modified_gmt":"2025-10-31T15:51:45","slug":"carrefour-fbk-partner-to-combat-food-waste-and-enhance-food-security","status":"publish","type":"post","link":"https:\/\/thenewsroomhub.co.ke\/index.php\/2025\/10\/31\/carrefour-fbk-partner-to-combat-food-waste-and-enhance-food-security\/","title":{"rendered":"Carrefour, FBK Partner to Combat Food Waste and Enhance Food Security"},"content":{"rendered":"\r\n<p class=\"has-drop-cap\">Majid Al Futtaim&#8217;s Carrefour in Kenya, has signed a Memorandum of Understanding (MoU) with Food Banking Kenya (FBK), a member of the Global Food Banking Network, to distribute surplus, safe, and edible food \u2013 all meeting strict food safety standards \u2013 to vulnerable communities across the country.<\/p>\r\n \r\n\r\nThe initiative will ensure surplus baked goods are collected and distributed daily, while dry groceries such as rice, cereals, and lentils are delivered to <a>verified charitable organisations <\/a>within four days.\r\n\r\n \r\n\r\nAligned with Majid Al Futtaim\u2019s long-term commitment to enriching lives, building inclusive communities, and driving sustainable impact, the agreement seeks to reduce food waste and its environmental impact, strengthen national food security, and ensure that safe surplus food reaches those in need through efficient and transparent processes.\r\n\r\n \r\n\r\n<strong>Christophe Orcet, Regional Director \u2013 East Africa, Majid Al Futtaim Retail<\/strong>, commented<strong>:<\/strong>\r\n\r\n \r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\u201cThis partnership underscores Majid Al Futtaim\u2019s commitment to responsible retail and to creating a positive impact in the communities we serve. We know that for various reasons, food often goes to waste &#8211; yet much of it can be redistributed and repurposed to support those in need. By transforming surplus into support, we are reducing waste while strengthening Kenya\u2019s food security This initiative also reflects Majid Al Futtaim\u2019s broader commitment to advancing food security across the region and demonstrates how private-sector collaboration can deliver sustainable, lasting impact.&#8221;\r\n\r\n<\/blockquote>\r\n \r\n\r\nUnder the agreement, Carrefour Kenya will identify surplus products that meet stringent safety standards, while FBK will manage collection, sorting, and redistribution through accredited charities.\r\n\r\n \r\n\r\n<strong>John Gathungu, Executive Director, Food Banking Kenya<\/strong>, added:\r\n\r\n \r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\u201cPartnering with Carrefour in Kenya expands our reach to ensure safe, nutritious food reaches the most vulnerable communities. This collaboration proves that surplus can nourish communities in need, showing how responsible retailing delivers real impact.\u201d\r\n\r\n<\/blockquote>\r\n \r\n\r\nThe agreement is expected to redistribute an estimated 20 tonnes of surplus food annually, supporting thousands of families facing food insecurity.\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>Majid Al Futtaim&#8217;s Carrefour in Kenya, has signed a Memorandum of Understanding (MoU) with Food Banking Kenya (FBK), a member&hellip;<\/p>\n","protected":false},"author":2,"featured_media":4042,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32,4,7,8,153,15],"tags":[],"class_list":["post-4041","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-food","category-health","category-healthy-living","category-news","category-trends"],"jetpack_featured_media_url":"https:\/\/thenewsroomhub.co.ke\/wp-content\/uploads\/2025\/10\/Capture-1.jpg","_links":{"self":[{"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/posts\/4041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/comments?post=4041"}],"version-history":[{"count":1,"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/posts\/4041\/revisions"}],"predecessor-version":[{"id":4043,"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/posts\/4041\/revisions\/4043"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/media\/4042"}],"wp:attachment":[{"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/media?parent=4041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/categories?post=4041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thenewsroomhub.co.ke\/index.php\/wp-json\/wp\/v2\/tags?post=4041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}